The School House

Social media campaign promoting FMR (Friday Morning Ride) and The School House, a restored midcentury modern school reimagined to house events, pickleball, antiques, drinks and eats. In an effort to partner with local businesses, FMR has created monthly ride events called “Research Rides”. These rides start and end at the venue and have post-ride parties to support the establishment. This campaign consisted of digital assets, photo, video and social media activation, highlighting a few of our riders.

I was tasked with campaign art direction, graphic design and logo design as well as co-directing the Instagram reel.

Creative Team: Erik Engstrom / Editor & Photographer, Preston Tyler / Photographer & Producer, Billy Brown / Copywriter & Producer